How to Choose a Catchy SEO Friendly Domain

Much pertains to choosing a domain name that is SEO friendly. It is important to highlight that a great domain name needs to be coupled with a few other components in order to adequately balance the equation of making it a high ranking name.

Using exact match domains (EMD) still, has lingering benefits although they are being phased out by most search engines in favor of brandable domain names like instagram.com or mailchimp.com. Search engines are smarter now and can easily detect someone using “SEO tricks” over user experience. You want to be careful not employ outdated methods.

Tips for choosing SEO friendly domain names

  • Opt for a domain name that is brandable

There is a lot in a name. A branded domain name is easier to remember, likely to generate more traffic and also comes across as trustworthy. In contrast, a domain name that has so many keywords comes across as spammy and is likely to be sidestepped.

A direct result of creative and positive branding is social shares which drive more links. If you make a brand memorable, it is more likely to have more hits and to stick in people’s minds

  • Consider keywords

Much as exact match domains are not cutting it any more, keywords still play a major role in SEO. As such, it is important to try and include the root key word in your domain. For example, if you are selling hammers, you could go with hammerworld.com.

It is worth noting that keywords have their place but are not do or die in SEO. With proper marketing online and offline even domain names without key words can be extremely successful. Consider domains names like amazon.com (as opposed to ecommercemarketplace.com) which remain very successful.

  • Avoid dashes and duplicates

Dashes are to be avoided as much as possible. It is best to avoid that approach because domain names with dashes have an imposter connotation to them.

The same goes for picking .net or .org alternatives if the .com version is already taken. This is also not a wise move because you stand a good chance of being mistaken for other extensions and may end up losing business to your competitors.

The SEO game is ever changing, and it’s only prudent to employ new insights and trends as they emerge. There is a lot to be gained by your business in choosing an SEO friendly domain name.

How to Choose a Catchy SEO Friendly Domain

Much pertains to choosing a domain name that is SEO friendly. It is important to highlight that a great domain name needs to be coupled with a few other components in order to adequately balance the equation of making it a high ranking name.

Using exact match domains (EMD) still, has lingering benefits although they are being phased out by most search engines in favor of brandable domain names like instagram.com or mailchimp.com. Search engines are smarter now and can easily detect someone using “SEO tricks” over user experience. You want to be careful not employ outdated methods.

Tips for choosing SEO friendly domain names

  •    Opt for a domain name that is brandable

There is a lot in a name. A branded domain name is easier to remember, likely to generate more traffic and also comes across as trustworthy. In contrast, a domain name that has so many keywords comes across as spammy and is likely to be sidestepped.

A direct result of creative and positive branding is social shares which drive more links. If you make a brand memorable, it is more likely to have more hits and to stick in people’s minds

  •    Consider keywords

Much as exact match domains are not cutting it any more, keywords still play a major role in SEO. As such, it is important to try and include the root key word in your domain. For example, if you are selling hammers, you could go with hammerworld.com.

It is worth noting that keywords have their place but are not do or die in SEO. With proper marketing online and offline even domain names without key words can be extremely successful. Consider domains names like amazon.com (as opposed to ecommercemarketplace.com) which remain very successful.

  •    Avoid dashes and duplicates

Dashes are to be avoided as much as possible. It is best to avoid that approach because domain names with dashes have an imposter connotation to them.

The same goes for picking .net or .org alternatives if the .com version is already taken. This is also not a wise move because you stand a good chance of being mistaken for other extensions and may end up losing business to your competitors.

The SEO game is ever changing, and it’s only prudent to employ new insights and trends as they emerge. There is a lot to be gained by your business in choosing an SEO friendly domain name.

2017-07-26T18:32:59+00:00